Pragmatist

Exploring how we take control of our own consumer experience. Contains irony.

Wednesday, 30 September 2009

Market Research and Social Media

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Today I presented again on 'Behavioural Targeting of Online Advertising', this time at the 5th Annual Online Research Conference in...
Tuesday, 29 September 2009

Never Say Don't... Without Saying Do...

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Hat-tip to the Financial Services Club for highlighting Newsweek 's quotes of the credit crunch. The last one in particular caught my ...
Monday, 28 September 2009

Why She Buys

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Interesting tips from a book Why She Buys , by Bridget Brennan, posted on the Amazon Payments blog : don't hide your customer service nu...
Wednesday, 23 September 2009

FSA Chairman Shocks City Along Change Curve

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Lord Turner has reiterated his assertion that much activity in the City is ‘socially useless' and 'of no real use to humanity’ . Why...
Tuesday, 22 September 2009

Gordo Got You Down? Try Power 2010!

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If you aren't thoroughly disillusioned with UK politics and hell-bent on doing something about it, I don't know how much more mayhe...
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