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Tuesday, 10 June 2008

Marketing Mad

Can anyone explain why Alliance & Leicester displays banner ads for its internet banking service within its internet banking account pages?

Is it a mistake? Or did someone consciously decide that this would impress all their internet banking customers?

Either way, it seems moronic to me, and I honestly consider switching to a new provider every time I see the damn banner.

Good to get interest on the current account balance, though. Great change from NatWest.
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